Dongfeng Nissan

Dongfeng Motor Company Limited (abb. DFL), most commonly known in English-language sources as Dongfeng Nissan, is a Chinese automobile manufacturing company headquartered in Wuhan, Hubei. It is a 50–50 joint-venture between Dongfeng Motor Group and Nissan Motors. It produces passenger cars under the Nissan marque and commercial vehicles under the Dongfeng marque.

Name

Dongfeng Motor Corporation (Chinese: 东风汽车集团有限公司 and previously 东风汽车公司) is a separate legal entity from Dongfeng Motor Co., Ltd. (Chinese: 东风汽车有限公司). Dongfeng Motor Corporation is a Chinese, state-owned automaker while Dongfeng Motor Co., Ltd. is a joint venture between Dongfeng Motor Group (Chinese: 东风汽车集团股份有限公司) and Nissan. Dongfeng Motor Co., Ltd. had a subsidiary Dongfeng Automobile Co., Ltd. (DFAC, Chinese: 东风汽车股份有限公司) which also had a similar name with Dongfeng Motor Co., Ltd..

As of 2011, according to Reuters, about 68% of Dongfeng Motor Group products were connected to Nissan, and, as of 2006, the company was being referred to as "the biggest Sino-foreign vehicle joint venture".

History

Dongfeng Motor Co., Ltd. (DFL) was formally established on 9 June 2003 and began operations on 1 July 2003. Initially headquartered in Shiyan, it moved closer to its Chinese parent relocating to Wuhan in June, 2006.

In September 2010, DFL unveiled a new automobile marque, Venucia (Chinese: 启辰; pinyin: Qǐ Chén), to sell vehicles tailored specifically for second- and third-tier Chinese cities in the poorer interior of the country.

In 2011, a roadmap for additional investment in Dongfeng Motor Co., Ltd. by its Japanese and Chinese parents was drawn up as part of a plan to boost annual sales from around 1.3 million vehicles in 2010 to over 2.3 million by 2015. In April 2012, it was announced that Dongfeng Motor Co., Ltd. would begin manufacturing models from the range of Nissan's luxury marque, Infiniti, beginning in 2014.

In 2017 the majority stake of Zhengzhou Nissan, was acquired from the listed subsidiaries Dongfeng Automobile Company for CN¥788 million.

Production bases and facilities

As of 2006, the company reportedly had factories in Hubei, Guangdong, the Guangxi Zhuang Autonomous Region, the Xinjiang Uygur Autonomous Region, and Zhejiang.

As of 2015, a subsidiary, Dongfeng Nissan Passenger Vehicle Company, is listed as having a R&D center as well as a variety of factories including sites in: Dalian, Huadu, Xiangyang, and Zhengzhou. The Dalian location may be the same site that was in the planning stages as of 2012 and slated to produce Nissan-branded automobiles.

A corporate campus and design center in Huadu, Guangzhou, was announced in 2017. In 2018, Dongfeng Motor's overall sales volume reached 1.547 million vehicles, a year-on-year increase of 3.9%.

In November 2024, Dongfeng Nissan and Huawei signed a strategic cooperation agreement. The two parties will build a new car's intelligent cockpit system based on the HI model, making Dongfeng Nissan the first Sino-foreign joint venture automaker to cooperate with Huawei.

Subsidiaries

As of 28 December 2020, DFL had the following subsidiaries:

Dongfeng Automobile Company (60.1%)
Dongfeng Nissan Passenger Vehicle Company
Zhengzhou Nissan Automobile Company
Dongfeng Infiniti Motor Company
Dongfeng Motor Parts and Components Group Company

Dongfeng Nissan

Products

Nissan Tiida
Nissan Altima
Nissan N7
Nissan Sylphy
Nissan Ariya
Nissan Kicks
Nissan Pathfinder
Nissan Patrol (imported)
Nissan Qashqai
Nissan X-Trail

Former Products

Nissan March
Nissan Sunny
Nissan Lannia
Nissan Maxima
Nissan Murano
Nissan Teana
Nissan Livina
Nissan Bluebird

Zhengzhou Nissan

After the majority stake of Zhengzhou Nissan, was acquired by Dongfeng Motor Co., Ltd., there are three brands of products sold under the firm, including Dongfeng, Fengdu, and Nissan.

Dongfeng products

Dongfeng Rich
- Dongfeng Rich
- Dongfeng Rich EV
- Dongfeng Rich SUV
Dongfeng Rich 6
Dongfeng Rich 7
Dongfeng Succe
- Dongfeng Succe
- Dongfeng Succe EV
- Dongfeng Succe EV panelvan
Dongfeng Yufeng S16
Dongfeng Yufeng P16
Dongfeng Yufeng EM26
Dongfeng Junfeng
Dongfeng Oting (discontinued)